MellowJo
Race Dog
Around 500,000 motorcycles are sold in America each year, and around 125,000 are sold in the United Kingdom. By comparison, India sold 17.59 million motorcycles in the 2016-2017 financial year – more every three days than are sold in the UK in a year, more every 11 days than are sold in the US in a year.
Most of those two-wheelers are of inconsequential capacity by western norms – nine of the top ten selling models in India last year had capacities of 100cc or 125cc with aspirational names such as the Splendor, Passion and Glamour. The only motorcycle in the top 10 with a capacity greater than 124cc is the ... the Royal Enfield 350 Classic.
The Royal Enfield model range is still comprised of 350cc and 500cc single cylinder motorcycles with more than a passing resemblance to the 1932 Bullet, yet four of every five bikes over 180cc sold each month in India are Royal Enfields.
Throughout it all, Enfield sales have continued to grow in the domestic market, topping 700,000 motorcycles in the last 12 months. By comparison, Harley-Davidson sells 250,000 units each year globally, KTM sells 200,000, BMW sells 150,000 motorcycles, while Triumph and Ducati sell 50,000 each – all of them together just match Royal Enfield's total output.
https://newatlas.com/indian-motorcycle-market-turmoil-triumph-bajaj/50859/?li_source=LI&li_medium=default-widget
A very interesting article on the Indian mergers with European brands
Most of those two-wheelers are of inconsequential capacity by western norms – nine of the top ten selling models in India last year had capacities of 100cc or 125cc with aspirational names such as the Splendor, Passion and Glamour. The only motorcycle in the top 10 with a capacity greater than 124cc is the ... the Royal Enfield 350 Classic.
The Royal Enfield model range is still comprised of 350cc and 500cc single cylinder motorcycles with more than a passing resemblance to the 1932 Bullet, yet four of every five bikes over 180cc sold each month in India are Royal Enfields.
Throughout it all, Enfield sales have continued to grow in the domestic market, topping 700,000 motorcycles in the last 12 months. By comparison, Harley-Davidson sells 250,000 units each year globally, KTM sells 200,000, BMW sells 150,000 motorcycles, while Triumph and Ducati sell 50,000 each – all of them together just match Royal Enfield's total output.
https://newatlas.com/indian-motorcycle-market-turmoil-triumph-bajaj/50859/?li_source=LI&li_medium=default-widget
A very interesting article on the Indian mergers with European brands
